SIGN İstanbul, the quarter-century-old meeting of the Industrial Advertising and Digital Printing world, concluded this year with a 37% increase in international visitors and a 17% increase overall. Exhibition Director Seda Bozkurt stated, “The striking increase in the number of international visitors clearly demonstrates that our fair is an indispensable platform for all industry professionals, both domestically and internationally. Especially, the interest of professionals visiting the fair from many different countries once again demonstrated the global significance of SIGN İstanbul. Our visitors expressed that they were extremely satisfied with the variety of products available at the fair, where they could find solutions to all their needs and where all the leading brands in the industry came together under one roof, while our participants stated that they established new trade channels in different markets and made numerous business agreements at the fair. Many companies reserved their spots for the 2025 meeting even before the fair ended. This success is a great source of pride for all of us.”
The efficiency created by the collaboration of SIGN İstanbul and PROMOGIFT İstanbul is increasing every year
In addition to SIGN İstanbul, PROMOGIFT İstanbul has also demonstrated a remarkable upward trend in both international and total visitor numbers. Bozkurt stated, “PROMOGIFT İstanbul achieved a 67% increase in international visitors and a 36% increase overall. This carries meaning beyond a mere numerical increase. The ability of professionals coming from abroad to access a wide range of products, from digital printing to industrial advertising and promotional products, under one roof is one of the most important factors that increase the commercial and sectoral value of both fairs. We can clearly see this in the visitor growth trends of both fairs and also in the feedback we received from our participants. I can confidently say that the synergy created by this situation excites us about the future of both fairs.”
Inspiring New Technologies for the Future Became a Focal Point.
At SIGN İstanbul, which brings together all the innovations in industrial advertising and digital printing, technologies capable of flawlessly printing any desired designs on almost every type of material, including round surfaces, ranging from textile to wood, glass to cardboard, and plastic to metal, as well as digital printing machines that can produce large-format prints faster, more economically, and with higher quality, massive LED screens, neon technologies, and next-generation imaging systems attracted attention. Furthermore, at the fair, all the printing materials needed by the industry, especially foils and next-generation paints, as well as car wrapping applications and visual promotion products, were showcased for visitors.
Organized by Informa Markets, SIGN İstanbul will open its doors for the 26th time at the Tüyap Fair and Exhibition Center between October 2-5, 2025.